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If you would like to revitalise your marketing for 2017 there’s no better place to start than with a marketing plan. We've created a list of 5 top tips that should help you put a plan together. 1. Know your business Before entering into any new marketing campaign it's extremely important that ...

Most businesses take their marketing seriously as it can have a massive affect on their success. Each technique and strategy can have a huge impact on sales but choosing which to use and when can be difficult. The majority of business people understand their markets, products and services but that ...

Branding is important to any business Branding is one of the most important considerations for any business whether it be a small or big business. Having an effective brand strategy greatly increases your chances in a competitive market. But what is branding? How does it affect a business? A brand ...

Red Fred's Managing Director, Jonathan Rouse, has been awarded the status of Member of the Chartered Institute of Marketing. The Chartered Institute of Marketing (CIM) is the world’s largest professional body for marketers. The CIM exists to develop the marketing profession, maintain professional standards and improve the skills of marketing ...