BRUSH were seeking a development of a sub-brand and marketing campaign to promote the unique capability of BRUSH to produce generators in the shortest lead time. The packs are to be presented to clients who sign up to the new service level and explain the various benefits of membership.
In partnership with the marketing team at BRUSH we developed the name for the project and began the design and production of a marketing pack. This took into consideration the various international markets that BRUSH operates in.
The pack was to contain a USB stick, pen and membership card along with a brochure and some supporting documents. The initial mock-ups were designed and various samples sourced. During this time the brochure was designed and printed.
The final outcome was a great success and can be seen in the images. They were intended to have a positive impact on the receiver and they certainly deliver.